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Writer's pictureCraig Harrison

Unearthing more treasures in the archives

Back at the end of the last millenium, I bumped into Art Wester on my way out of the Interbike trade show. I'd done ads for him in the past when he was at Mavic, and he asked me to work on his advertising and catalog now that he was at Fuji. This is part of the result (it's an ad following up on the '01 catalog we did). Maynard Hershon wrote the copy, I did the layout and illustrations. Art said we achieved prime status as preferred bathroom reading in bike shops all over the country.


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